Series Posts: Beyond

  • The Foolproof Guide To A Guaranteed Success in Micro-Moment Marketing

    The Foolproof Guide To Guaranteed Success in Micro-Moment Marketing

    Beyond • October 12, 2017

    Two years ago, Google came up with the concept of micro-moments to describe a new consumer behavior trend. In the world where most of us have smartphones in our pockets, people have started to expect immediate answers when they need to know something, do something, or buy something. Now, midway through 2017, it’s obvious that…

  • Customer Feedback Through Email Marketing: How To Do It Right

    Beyond • October 9, 2017

    Everyone in business knows customer feedback is worth its weight in gold. Who better to ask about your latest feature upgrade than the people paying money to use it. The concept seems simple at first. Email your existing customers or leads, ask them the right questions and implement the changes that best align everyone’s needs.…

  • Lenny Award Best Employee Training

    The Lenny Award for Best Employee Training Goes to … Benchmark!

    Beyond • October 5, 2017

    Benchmark was just honored with “Best Employee Training” at the 2017 Lenny Awards from Litmos. We are thrilled as can be for this recognition. Our training team works tirelessly to ensure that everyone here at Benchmark is prepared to offer top notch customer support. They also write and maintain our FAQs, which are a valuable…

  • Mommy Mundo Testimonial

    Practical Marketer Spotlight: Mommy Mundo

    Beyond • September 28, 2017

    There’s a lot of wisdom in learning from the successes of others. In fact, we’d go as far as to say that’s the practical approach to growing as a marketer. It’s important to gather inspiration, test your theories and improve based on your data. That’s why we’re thrilled to share what has worked for Mommy…

  • Email Marketing and the Importance of Security

    Email Marketing and the Importance of Security

    Beyond • September 7, 2017

    With marketing becoming largely digital, email in particular has become a huge driver for generating more leads, conversions and ultimately revenue. It ranks above other distribution channels such as affiliate marketing, SEO, and even social media. In fact, email marketing was found to be the preferred channel by most marketers in a survey carried out…