Introducing Clues for the Clueless Email Marketer

Reading Time: 2 Minutes Beyond

Have you ever felt clueless about something when it comes to email marketing?

I know I have.

Truth be told, I used to pray that someone approaching our booth at an expo would talk to any of my other coworkers manning the booth with me. I feared someone would expose my lack of knowledge in a certain area.

Eventually, I realized I was able to help the majority of the people at those events and that it was OK if, and when, I had to say I was unsure of something or if I had to consult someone else to learn more. Then, I’d be clued in the next time that question came up.

We all become less clueless when we’re open to learning.

That’s why we’re launching Clues for the Clueless Email Marketer.

It’s a daily podcast to teach you something new about email marketing with every episode.

We know you’re busy and that you have plenty to focus on every day. Many business owners and marketers are forced to wear multiple hats and shoulder different responsibilities. We get it. That’s why each episode is limited to five or so minutes (save for a few special ones here and there).

Allow us to accompany you on a coffee break or binge us while you’re stuck in traffic.

You can find these daily mini-episodes every weekday on iTunes, Spotify and Soundcloud. We’ll also be posting a digest of the week’s episodes every Friday.

In this first episode, we introduce the podcast and begin discussing the importance of having an email list and why you should work to grow it.

Feel like you’re also a bit clueless when it comes to CRM or that you could stand to learn a little more?

We’re also launching Clues for the Clueless CRM Marketer. Here’s our first episode of that as well:

Be sure to subscribe on iTunes, Spotify, Soundcloud or wherever you listen to podcasts!

Are you ready for a smarter way to engage with your customers?

Benchmark helps you do email marketing the practical way. Create an ongoing relationship with your subscribers that leads to increased sales and happier customers.

Content & Social Networking Manager

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