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  • Customer List Management vs Customer Relationship Management

    Customer List Management vs Customer Relationship Management

    Beyond • December 11, 2017

    Do you know the difference between Customer List Management and Customer Relationship Management? Did you even know there was a difference? For a long time, it’s been our job to show you the practical strategies to grow your email list, the best ways to maintain them and the benefits of doing both. Great marketing is…

  • So What Exactly Do I Need To Automate? An Automation Guide For Your Business

    So What Exactly Do I Need To Automate? An Automation Guide For Your Business

    Beyond • December 4, 2017

    From startups to the largest corporations, automation has become accepted as business must-have. Automating workflows across all areas of your organization can help save time and money. Not only that, but it will reduce the need for your valued employees to carry out repetitive, redundant tasks. Ultimately, marketing automation supports scalability and will help increase…

  • 10 Essential Event Email Design Tips to Drive Registration

    10 Essential Event Email Design Tips to Drive Registration

    Practical Marketer • November 30, 2017

    Among the billions of emails that are sent daily, there is a common goal among all of them: to drive action. Whether that action is to subscribe, to donate, or to simply open the message, an email’s objective is to always persuade the reader to engage in some way. For event marketers, their email strategy…

  • Free Holiday Email Templates

    Free Holiday Email Templates

    Practical Marketer • November 29, 2017

    The season to be jolly is right around the corner! That’s right! Holiday cups are back at Starbucks, Christmas music is already playing in every store. Decorations are right around the corner, if not already here. It always feels too early to start celebrating the holidays, but it’s never too soon to plan your holiday…