Tags: Automation

  • Marketing Automation: Promote & Follow-Up

    Marketing Automation: Promote and Follow-up

    Practical Marketer • November 17, 2017

    If you are using an email marketing service, you are promoting something. It could be a newsletter, your latest blog post, updates on your non-profit, business and product updates or new services you offer. Email Marketing is the perfect tool to announce, promote and keep your circle up to date with everything. The trick is,…

  • Automation Pro Has Officially Launched

    Automation Pro Has Officially Launched

    Beyond • November 3, 2017

    It’s called “Beta,” because there’s going to be a better (said with a Boston accent) version when all is said and done. At least that’s the case with Automation Pro. We’ve tested and retested, listened to your feedback and are thrilled to see Automation Pro operating in its full glory. What Is Automation Pro? It’s…

  • Marketing Automation: Welcome Series

    Marketing Automation: Welcome Series

    Practical Marketer • October 27, 2017

    Marketing Automation is not a buzzword. It’s an industry standard at this point. If you have signup forms on your website, blog, social channels or anywhere else, you should have an automation to at least welcome those new subscribers. Time is of the essence here, and when someone is showing interest in your company, it’s…

  • What is Marketing Automation?

    Beyond • October 25, 2017

    By now, you must have heard about marketing automation. Some may see it as a buzz-word of the moment, and some others may be taking it very seriously, but what is it and why does it matter? Marketing Automation refers to a piece of software that allows you to (as its name says) automate sales…

  • Using Goal Based Lists For Marketing Automation

    Practical Marketer • October 20, 2017

    Marketing automation is all about organization. As you dive into Marketing Automation with email, you will find yourself with some automations that work together and connect with one another and some automations that work as stand-alone or that are parallel to the rest of your marketing efforts. The bottom line is that you don’t want to mix things…